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About the Campaign
An adult's chance of survival from sudden cardiac arrest can more than double when CPR is provided. Hands-OnlyTM CPR - a new two-step technique that involves calling 9-1-1 and pushing hard and fast in the center of the chest - easily gives one the power to help save a life.
Official Sponsor Name: American Heart Association
Campaign Website:
www.handsonlycpr.org
The Agency Team:
Greg Fujimoto, Chief Marketing Officer
Marty Orzio, Chief Creative Officer
John Heath, Director of Strategic Planning
Alan Snitow, Group Strategist
Harding Royster, Strategist
Sadie Thoma, Group Account Director
Amanda Jones, Account Executive
Agency Profile
Gotham’s 160 employees service the integrated communication needs of clients in fashion and beauty, retail, healthcare, financial services, and packaged goods categories. Clients include: Lindt, Fresh Direct, Yellowbook.com, Sony Ericsson, Bausch & Lomb, Maybelline, Remington, RSM McGladrey, Newman’s Own and Wedgewood.
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